Three Reasons You Must Know Before Submitting To Article Directories

With the advent of internet technology comes the information-driven marketing, which is one of the most effective strategies in driving targeted prospects to business websites and converting them into loyal customers. This is the reason why article writing has become more and more popular.


There are already various tools available out there that you can use to distribute your articles more quickly and easily. Although, submitting articles is significant for its exposure. But that's only half of the story.


Consider the common mistakes that most of the people commit before they submit their articles to directories:


1. Obscuring the reason to promote articles versus the reason to write them

In article writing, there are basically three essential benefits on why you're promoting them. These are branding, lead generation, and promotion.
The only single reason on why you write article is to inform your audience. So, if your article is not aligned with this significant purpose, then surely you will miss the three promotion benefits. It's because nobody will be interested to read.

You must first look for good ways on how to get people interested on your articles. And you can successfully do this by creating quality article contents.


2. Neglecting the article marketing opportunities

It's indeed true that articles can give targeted visitors towards your website after submitting to article directories. But, have you considered that you can attract more visitors and good search engine results with the same articles?
Spicing up your articles with your target keywords at the appropriate place is advisable as well attract the search engines. Just make it sure not to overdo it. You may also tap the author resource box to put the keywords using anchor text, which is an effective strategy.

Submitting your articles to directories will not only provide quality links back to your website but as well gives you a great opportunity of being picked by top publishers that have a big number of readers. That is you get them interested with your articles.


3. Submitting articles that doesn't help your readers

You might be thinking right now that all is wanted in writing articles is to get back links towards your website and any visitors it can drive will be fine.

For you to know that not all article directories will immediately accept your articles if you won't dare to follow their guidelines and conditions.
You can go for a number of directory websites for you to submit your articles that you want to share to other people. But all it takes for you is to get a single publisher with thousands of readers in order to increase your number of readers quickly.

If you intend your article promotion really works effectively, then you must write articles that top publishers want to show in their publications. This further means that you need to meet their standard guidelines.

At the end, it's your choice that matters. You can begin getting less exposure from an increased number of backlinks on a very basic level or getting wide exposure from a small time of creating quality contents.

You might not come to know that an article submitted on directories is not meant to get the same level of exposure as compared to highly-targeted article content once it's promoted to a focus group of people.

Take time to learn the difference between the two and it will help you to decide on what kind of articles to write and distribute.
 

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